Our Services

This extensive market survey would reveal a potential niche in the market for our restaurant business, so we can define our USP (Unique Selling Proposition). We look across various business segments from Fine-dining to Fast Casual concepts

Spell out the USP’s of the business. What will be the focus of our investment? Which category would we specialize in? What’s our Approach? What about the Dining Experience?

Find a suitable name. Incorporate the USP’s into the brand Identity by creating a Tone of Voice and Brand Values. Create the Logo, assets, applications, signage, menu designs, uniforms, packaging, stationery, etc.

Detailed Food & Drinks menu planning and direction. Create a Food & drinks philosophy statement - What will be the signature dishes on the food menu? - What will be the highlights on the drinks menu?

Define the soul of the business by creating a world class Interior Design keeping in mind a “Customers Dining Experience”. Give a direction to the music? Create an interior design mood board and define the Mechanical Electrical and Plumbing MEP pre-requisites

This study focusses on trying to find all competitors in the marketplace who have concepts closest to what we are trying to do. Include examples of successful mainstream and non-mainstream concepts that can be used for benchmarking. Define the barriers to entry from competitors. What’s Happening: Trends in the marketplace.

Define your target audience

Find a alist of suitable locations in terms of geographical presence:

A detailed business plan that would cover the :

A very detailed plan outlining how the business will acquire customers and retain them :